Posts Tagged Email Marketing

Swing for the Fences with Your Internet Marketing

As the “Boys of Summer” play on into fall, lets examine what baseball’s basic skills can teach us about Internet marketing. Read More

Back to School: The ABCs of Web Analytics

Chalkboard
With the end of Summer comes the new school year for students and op planning for businesses. Most companies will include website metrics as they review results and forecasts to lock in their budgets for the next year. So here’s a primer on a few best practices for web analytics.

 

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Olympic Marketing Lessons: The Rings

Still Rings
As kids in the playground we used to swing on the rings. The talented among us could perform a “cat’s cradle”, flip their feet back over their heads while hanging from the rings until they almost touched the ground, suspend a moment, and then return. We thought that was fantastic.

We never imagined the incredible strength it takes to perform on the gymnastic rings. Strength, flexibility, gymnastic prowess, and strength. Yes, I mentioned strength twice. Read More

Olympic Marketing Lessons: The Hurdles

Hurdles Thumb
Run. Jump. Run. Jump. Yes, hurdling is about speed and form. Run fast and clear the hurdle with perfect form. Do those things repeatedly and you’ll be successful at the hurdles. Right?

Not So Fast

There’s one other element, perhaps the most important one – cadence. A good hurdler will run faster and jump ever more cleanly within a pattern that works for her. The same number of steps between each hurdle. The launch foot in the same place relative to each hurdle. Repetition refined. Deviation invites disaster. Read More

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